Here’s another edition of the Weekly Activity Report from the Sault Ste. Marie Economic Development Corporation (SSMEDC):
Another feature movie will begin shooting in the Sault next week. The Void is scheduled to start filming August 3 and is expected to wrap up at the end of the month. Set in an isolated hospital, the horror movie is being produced by Cave Painting Pictures Inc. There are six local locations of filming, with the principal sites being the former Sir James Dunn high school and General Hospital. When a movie production comes to town, the SSMEDC provides assistance to the visiting crew and helps the production guide through the Municipal approval process. Over the past few years, the a number of feature films have been shot here, including Irvine Welsh’s Ecstasy, Citizen Gangster, Breakout, Foxfire, and Remember. The latter, starring Christopher Plummer and Martin Landau, is set to premiere at the 2015 Toronto International Film Festival in September.
· In its efforts to promote the region’s number one travel generator, Tourism Sault Ste. Marie now has another gadget in its tool belt. The SSMEDC division recently commissioned a marketing video centred around the Agawa Canyon Tour Train, an attraction that takes passengers on a one-day wilderness excursion 114 miles north of Sault Ste. Marie. The promotional video was shot by Village Electric – largely with overhead drone cameras – and produced by Lucidia. The clip is currently airing as television advertisements in strategic markets throughout southern Ontario and Michigan. It’s also being used on Tourism Sault Ste. Marie’s social media platforms and website. Meanwhile, the Agawa Canyon Tour Train is running full steam ahead for the entire 2015 season, which is set to end October 12.
· Last week, the SSMEDC worked with Shaw TV on shooting and producing a video segment on Samantha Luck, owner of Sam Luck House & Cottage Portraits, who’s taking part in the Summer Company program. The five-minute clip, which is airing on Channel 10 this week and can also be found online, highlights the value of the SSMEDC-administered young entrepreneur program. The segment is available at www.youtube.com/watch?v=9Pp4vFyaun8. The SSMEDC has a partnership with Shaw TV, with several segments related to the Corporation aired each year. This is one of many communications methods used by the SSMEDC. This activity promotes programs and services while also informing the public and funding partners of SSMEDC activity, which ultimately provides accountability for investments made in the organization.
· A member of the SSMEDC team recently joined a major provincial tourism group. Ian McMillan, Executive Director of Tourism Sault Ste. Marie, has been elected to the Board of Directors for the Tourism Industry Association of Ontario. McMillan was one of 13 representatives from across the province to be elected to a two-year term on the organization’s Board. The goal of the Tourism Industry Association of Ontario is to position the province’s tourism industry for growth and prosperity. The advocacy group represents some 150,000 businesses and agencies throughout the province. McMillan has been with the SSMEDC’s Tourism Sault Ste. Marie division since 2001 and has more than 35 years of tourism marketing experience.