Game of Pumps… the battles continue!

Shell - Pine & McNabb

We often hear statements like “how can gas prices jump so drastically overnight… but it takes weeks or even months to come down just a few cents?” or “why does the price always increase just before a holiday?”. After numerous investigations, no evidence of gouging has been uncovered. The gas companies state that it is simply a case of supply and demand.

Shell - Pine & McNabb
Shell Pine & McNabb – Tuesday, Nov. 29th, 2016 at approximately noon
Circle K - Second Line East
Circle K Second Line E. & Pine – Tuesday, Nov. 29th, 2016 at approximately noon

I’m by no means an expert, but how can a difference of over 13 cents between stations which are pretty much located just down the street from each other be explained? Why are the prices so varied between the same brands? Operators state that the margins they earn are mere pennies on a litre. So does that mean they are selling fuel below cost as a lost leader to make more money on items such as beverages and snacks?

Shell - Great Northern & Second Line East
Shell Great Northern Rd. & Second Line E. – Tuesday, Nov. 29th, 2016 at approximately noon
Petro Canada - Great Northern Road & Second Line East
Petro Canada Great Northern Rd. & Second Line E. – Tuesday, Nov. 29th, 2016 at approximately noon

The lowest price here in Sault Ontario is currently 92.0 cents at the Mac’s, corner of Third Line East and Great Northern Road. You can follow the Game of Pumps right here on SaultOnline courtesy of Gas Buddy. Simply navigate to “Getting Around – Lowest Gas Prices” found on the main menu bar.



  1. I know they are price fixing because I was talking one day to an employee at the Trading Post. They said if they don’t raise their prices when everyone else does that the other owners in town would start calling them telling them to raise their prices… It would be a lot harder for the government to prove its happening, but when it comes from an employees mouth its a little hard not to believe something is happening…

  2. While they continue to play games I will continue to visit Soo Mich and save at least $20 per fillup after the associated costs.

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