New Billboard Celebrates Forests and Environmental Stewardship


Growing Awareness, One Forestry Fact at a Time.

Sudbury, September 27, 2018 – To mark National Forest Week, representatives of Domtar Inc., EACOM Timber Corporation and Forests Ontario gathered in Northeastern Ontario to unveil a new billboard as the most recent development in the province-wide It Takes A Forest initiative. The billboard promotes Ontario’s world-class forest management standards, as well as the importance of our forests and forest sector to the economic, social and environmental well-being of the province.

The It Takes A Forest initiative is a collaborative effort of over 40 organizations, designed to increase public awareness of Ontario’s forests through the dissemination of fact-based information. Whether living in big cities or rural communities, forests are the centre of our lives. They purify the air and water, they provide habitat for animals, they help fight climate change and they offer endless playgrounds to enjoy nature. Forests also provide the wood we need to build homes and make many products that make our lives better.

The new billboard is located just outside of Webbwood, Ontario, approximately 75 km west of Sudbury on Highway 17. It focuses on wildlife and the important role that sustainable forest management practices play in ensuring the long-term provision of wildlife habitat.

“We are pleased to support this initiative; we believe it is important for every Ontarian to understand and appreciate this fantastic resource” said Bonny Skene, regional public affairs manager for Domtar. “The forests support jobs, clean our air and provide an amazing venue for so many outdoor activities.”

“Canadian forests are a great public treasure. Our team at EACOM is proud to help showcase how responsible forestry practices not only ensure that this renewable resource is maintained into the future, but also work to protect wildlife habitat and social values,” explained Jennifer Tallman, R.P.F., Chief Forester, Ontario at EACOM. “It Takes A Forest is a unique platform that celebrates environmental stewardship, collaboration and transparency; we hope the billboard will encourage Ontarians to connect with the initiative online or at events in their community.”

Stephanie Parzei, Forest Environmental Management Coordinator, EACOM Timber Corporation ǀ Mike Furniss, Superintendent of Fibre Procurement, Domtar Inc. ǀ Les Gamble, Mayor, Township of Sables-Spanish Rivers ǀ Scott Jackson, Director of Indigenous and Stakeholder Relations, Forests Ontario

Since its launch in 2016, It Takes A Forest has developed a wide range of tools to connect with Ontarians on a variety of forestry-related topics, including sustainable forest management, wildlife, recreation and human health, climate change and the benefits of wood and wood-based products. In addition to erecting twelve billboards across the province, It Takes A Forest also participates in local events and uses social media platforms to engage the minds of the public and encourage informed dialogue.

“Ontario is recognized as a world leader in forest management” adds Rob Keen, CEO of Forests Ontario. “Our approach to forestry ensures we provide for multiple forest values over the long-term. We believe all Ontarians should be very proud of how well our forests are managed and increasing the awareness of our forests and our forestry practices is a critical step.”

For more information on It Takes A Forest, visit or follow activities on Twitter and Facebook.

Domtar is a leading provider of a wide variety of fiber-based products including communication, specialty and packaging papers, market pulp and absorbent hygiene products. With approximately 10,000 employees serving more than 50 countries around the world, Domtar is driven by a commitment to turn sustainable wood fiber into useful products that people rely on every day. Domtar’s annual sales are approximately $5.1 billion, and its common stock is traded on the New York and Toronto Stock Exchanges. Domtar’s principal executive office is in Fort Mill, South Carolina. To learn more, visit

EACOM Timber Corporation is a major Eastern Canadian wood products company. Operations include the manufacturing, marketing, and distribution of lumber and wood-based value-added products, and the management of forest resources. EACOM owns seven sawmills (five in Ontario, two in Quebec), a remanufacturing facility (Quebec), and an engineered I-joist plant (Ontario) with over 1,100 employees. The Company is committed to investing in strong assets, including healthy forests, advanced technology, and talented people. Visit our website at and follow us on Twitter @EACOMcorp.

About Forests Ontario
Forests Ontario is the voice of our forests. Working to promote a future of healthy forests sustaining healthy people, Forests Ontario is committed to the re-greening of Ontario through tree planting efforts on rural lands and in urban areas, as well as the renewal and stewardship of Ontario’s forests through restoration, education and awareness. Visit or follow us @Forests_Ontario.

About It Takes A Forest
It Takes A Forest is a collaborative led by Forests Ontario and local, like-minded individuals and organizations. It delivers fact-based information to the public about forests and forest products, and the role they play in sustaining our growing economy, mitigating climate change and creating healthy environments. Visit  or follow us @ItTakesAForest