Developing Northern Ontario’s tourism opportunities to grow the economy


Tourism is an inclusive sector that showcases Canada’s culture, diversity, natural beauty and unique experiences to the world. It delivers economic benefits across the country by supporting one in ten jobs. That’s why the Government of Canada is investing in our tourism sector’s businesses and assets.

Today, Terry Sheehan, Member of Parliament for Sault Ste. Marie, on behalf of the Honourable Mélanie Joly, Minister of Tourism, Official Languages and La Francophonie, announced $230,000 in funding to help Destination Northern Ontario (formerly known as Tourism Northern Ontario) develop two new tourism products.

“Our government is proud to support these initiatives that will develop francophone products and experiences, along with enhanced tourism products for the winter season. Strongly aligned with the Government of Canada’s Prosperity and Growth Strategy for Northern Ontario, this investment will assist businesses to reach new markets, help communities to grow their economies and create jobs for the middle class.” said, Terry Sheehan, Member of Parliament for Sault Ste. Marie

A contribution of $160,000 will be used to develop a world-class snowmobile region along Highway 11 North between Hearst and Temiskaming Shores, including the City of Timmins. The remaining $70,000 will support the development of a series of interactive itineraries for smart phone and tablet users that highlight the region’s francophone culture and experiential tourism opportunities.

“I am grateful to the Government of Canada for this support, through FedNor, that will help us develop and grow the region’s francophone tourism offerings with the goal of attracting culture-seeking visitors, French-speaking tourists and immigrants to the North. And by developing a premier snowmobile region, we aim to make Northeastern Ontario the ultimate snowmobile destination that builds on our strengths: long, cold winters with an abundance of snow.” said, David MacLachlan, Executive Director of Destination Northern Ontario

This investment is being made through the Canadian Experiences Fund (CEF), which supports Canadian businesses and organizations seeking to create, improve or enhance tourism products, facilities and experiences. FedNor is delivering CEF in Northern Ontario.


  1. The Bear Train would take snowmobilers to various trails in Algoma, the added bonus of a train ride to tourists snowmobiling adventure would be a big draw for the Sault and the District. There could be Francophone train adventures, SSM to Hearst, for a real immersion experience. The Bear Train draw could be very big for this community and District. Maybe this time round it could be marketed it properly by Tourism SSM!

  2. You can create all the apps you want to highlight tourism. If there isn’t any cell reception in those areas the app is useless.

  3. $153 million huh. A mere micro drop in the bucket compared to the Billions squandered. You would need to do this 2,241,830 more times to pay off the debt, which won’t be happening in this lifetime.

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