TORONTO — Rogers says five more of its local news radio stations across Canada will be renamed under the CityNews brand, including Toronto’s 680 News in Toronto.
The Toronto-based company says the same on-air personalities will provide news, traffic and weather reports through the CityNews radio stations.
It will also have a new unified CityNews website and smartphone app that includes local news for eight cities including Toronto, Montreal, Vancouver and Ottawa.
Rogers Sports and Media, a division of Rogers Communications Inc., says the national rebranding follows a successful transition in Ottawa, where CityNews Ottawa & The Valley replaced the 1310 News brand.
The new names of the other CityNews radio stations will be announced at a later time.
The announcement comes as Canada’s private sector radio groups work to recover from the pandemic’s negative impact on advertiser spending.
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