Coca-Cola Canada Bottling launches first ever cross-country holiday truck tour to deliver magic create movement of togetherness.
Coca-Cola Canada Bottling is pleased to annouce that, for the first time in Canada, Santa will be trading in his sleigh for an iconic red Coca-Cola Canada Holiday Truck, travelling from coast-to-coast and delivering seasonal joy and optimism. The Holiday Truck Tour is expected to pass through over 100 communities, safely bringing Canadians together and featuring some holiday magic and the big guy himself. After nearly two years of cancelled holiday gatherings, Coca-Cola Canada Bottling is partnering with The GenWell Project, the Canadian-led Global Human Connection Movement, to reinforce the critical importance of togetherness.
The tour will be passing through Sault Ste. Marie and making a stop on December 6th from 6:00 P.M until 8:00 P.M in the Walmart Supercentre parking lot. Families and friends are encouraged to come out and join in the festive event to see the iconic truck and snap your picture with Santa.
“As Canada’s local bottler and a family-owned business, our Mission is to deliver optimism and create better futures for our communities,” says Todd Parsons, Coca-Cola Canada Bottling CEO. “After two years of being apart, we want to bring magic to our employees, customers, consumers, and Canadian communities. The Holiday Truck Tour is designed to enable those special moments of togetherness that we’ve all been sorely missing.”
The festively decorated, twinkling lights of the Holiday Truck is an iconic symbol of Holiday magic. The Tour will kick-off with its first stop in St. John’s, Newfoundland on November 13th and the last stop in Victoria, British Columbia by mid-December. The Holiday Truck will offer photo opportunities with Santa from a safe distance at over 100 communities across Canada on his journey from coast-to-coast.
While Santa and his elves prepare the Holiday Truck, Canadians can visit DeliverTheMagic.ca for full information on the tour, safety protocols, and to find out when the Truck will be stopping near them.